August 11, 2026 (MLN): At-Tahur Limited (PSX:PREMA) has expanded its product portfolio with the launch of Gelato.
Its a premium dairy ice cream offering a richer and smoother texture than conventional ice cream, in a move aimed at diversifying and strengthening the company’s market presence.
The company said the launch marks another strategic step towards portfolio diversification and expansion, reinforcing its commitment to providing high-quality options to consumers.
The introduction of Gelato is expected to further strengthen At-Tahur's market presence and contribute positively to its future growth.
The information was disseminated through a notification to the Exchange.